I’ve heard from a lot of
ladies who started school this week (go college students!) and are feeling
overwhelmed with school, their C+I business, their jobs, their families…ah!!!
It can get crazy! The key to maintaining your business during any overwhelmed
time is to get organized.
Some tips:
Stay organized with your
time – use a schedule book and schedule everything you need to do (school,
work), then schedule in study/reading time for school.
Once you find your “spaces”
in your schedule, work in your Daily 5. This is going to be your way to stay
connected with your business even during busy times.
When possible, set aside
one day where you can pop up each month. Box that off on your calendar and then
get out there to find a hostess!
Daily 5?
What is
the Daily 5? It is your opportunity to reach out to your customers/potential
customers. This is your daily reach out to five (or more) people who may be
interested in buying or hostessing. It’s a good idea to do this at the same
time every day so that it becomes habit. Here’s a possible list of small things
to do for you busy ladies:
1) Right
before you walk out the door, decked out in your bling, SELFIE girl! Post it to
Facebook, Instagram, Twitter, and anywhere else you may post pics. Post it to
your FB page, your personal page, wherever people will see it. Lots of people
view FB in the early hours (before work hours) so you’ll get some great
exposure. Hashtag #chloeandisabel, #jewelry, and anything else that fits. And
this includes the most obvious suggestion: WEAR YOUR JEWELRY EVERYWHERE. Anyone
is a potential customer.
2) When
you have a chance during the day, monitor the responses to your pics. Message
people who liked your selfie and chat with them about the piece. “That’s such a
great necklace isn’t it? I wear it all the time, it matches so much. What would
you wear it with?”
3) Use
Pinterest to post your favorite pieces. Include the price for the piece so that
viewers know how much it is without going back to your link. But don’t just Pin
jewelry – Pin a lifestyle that goes along with the jewelry. Pin at least one
thing per day to maintain a presence.
4) Text/call/message/chat
up at least one person per day to ask about hostessing. Remind them that they
don’t have to have a big in-home pop up – you can do an online pop up, a 1 hour
pop up at a coffee shop with look books, or you can even come to a party they
already are having (Superbowl, baby showers) and bring jewelry.
5) Find
a piece that you think a particular person might like, download the picture,
and text/message the photo to someone you think will be interested in it. You
can say things like, “I saw this and thought of you – what do you think of it?”
This will give you some feedback about your customer base and what they like. Holidays
are great to do this – for example, Valentine’s Day is a great time to message
guy friends and suggest pieces for their significant other/daughter/Mom.
Now tell me some other quick suggestions – what else
can you do even when you’re busy to make connections and sell?
XOXO,
Liz
It’s your friendly neighborhood Chloe + Isabel MM with
some business tips! Have questions, want to set up a chat with me, or want me
to talk about certain things in these weekly emails? Let me know! Send me a
text or call me at 210-465-1894, Facebook message me, or email me! I want to
hear from you and help you be successful in your business!
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