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Showing posts with label Preparation Is Key. Show all posts
Showing posts with label Preparation Is Key. Show all posts

Monday, September 21, 2015

The Big O – Organization in Your Direct Sales Business

Many of us have trouble with our abilities to organize our days/weeks/months/years. We may think that we’re good at it, but we can always get better. Even if you think that your organized, check out this post for some suggestions for how to organize your business and STAY organized (the big one for some of us).
 
The Big O - Organization in Your Direct Sales Business

Your Space

Where you work needs to be organized. It needs to be at least visually “clean” so that you don’t have visual distractions while you’re working. My office can get to be a mess – I will completely admit that. What I tend to do is work for a few months then throw everything in a box that isn’t necessary and get it out of my sight, then go through the box. Many of the things in the box, I find, aren’t necessary, or simply need to be filed.
Setting aside 5 minutes before you start working every day to organize your space can be a time (and sanity) saver. If possible, always start with a clean/organized work area. That way you know where to find everything and you’re not distracted.

Your Time

Your business is just that, a BUSINESS. You need to work, just as you do (or would) for another job. You cannot simply assume the sales will come “rolling in.” So scheduling time TO WORK is going to be important. Look at your schedule ( don’t have one? Look at the next suggestion) and figure out where you can work in 30 minutes (or more if you have it) per day and block it off. That is your WORK TIME. Let it be known in your home that you will be working during this time – let your spouse, roommates, parents, whomever know that it’s time for work. Let your kids know too (I use a visual sign – red light or green light sign on my office door). If you have kids, you may also want to have a pre-planned activity so that they can “work” as you do. Play-Doh time is a big favorite around here.
Once you schedule your time, stick to it. Put it in your calendar. You are BUSY. Don’t let other things (social media, email, phone calls) disturb you unless, of course, that’s part of your work. But if you’re “working” on Facebook, don’t scroll – do you work, message contacts etc., but get it done and move on. You only have 30 minutes. Make it work for you.
Set a timer when you start to work. Some people use a kitchen timer, but I just use the clock on my phone. 30 minutes ends, I finish up what I was doing, and then I review what still needs to be done and put it on the schedule for later in the day (if I have time) or tomorrow.

Schedule

This is a big one. Keep a damned calendar people. I don’t care if it’s paper, digital, on your phone, whatever. I personally use a paper planner to keep track of my team and their goals and my phone to keep track of appointments and touch base calls. I use Google Calendar so that my team can use YouCanBook.me to schedule appointments with me (Ninja Leaders – this is a great tool to allow your team members to schedule a call with you).

Plan

What will you do with your work time? What needs to be done? Make a list of everything that needs to be done (i.e., hostess coaching, setting up a party in your online office, emailing customers, calling customers, messaging team members, social media post scheduling [I use and enjoy PostCron], follow up, Daily 5, this list could go on). Make your list then prioritize it. Tops are things that NEED to be done today. Then move on, sequentially, from there. Once your work time starts, start on thing one, do it, and check it off. I find that putting a line through it is so gratifying. “Annnnnd you’re OUT! Next!” Work through the list until your timer goes off. Then keep the list for tomorrow, add to it, then reprioritize. If you can swing another 30 minutes, do it! Take a break, get a snack, get a drink, walk around a bit, then start over!

Review

What did you get done today? What still needs to be done? Add it to the list to be reprioritized tomorrow. What would you like to learn more about that you haven’t done today? List. You may realize this list can get pretty crazy. I actually have a small notebook with tabs and one section is for my daily lists, one is for to dos that aren’t daily (“read XYZ book” or “XYZ blog”), and one is for customers to follow up with on the go. While I work during my work time, I also use my down time (5 minutes between meetings during my day job, while waiting for the kids to get out of school) to knock a few follow ups off my list. Use your extra time, no matter how small, wisely, and then you can use the larger chunks for other things such as time with friends and family (or watching the 2nd season of The Blacklist…wait that’s me).

So that’s our daily organization – but what about some other tips?
  • Database – create a database of your customers and use it to follow up (more on this next week)
  • Prospect database – keep a list of contacts who haven’t purchased, how to contact them, and what they may be interested in
  • Leadership Database – create a database of your team, their sales, their trends, what skills/strategies they need help with, and when is the best time to contact them (and when was the last time you had a touch base call with them)
  • Recruits – Again, a database of people who have expressed interest in your opportunity will be useful. Keep their name, contact info, last contact, and what they said last time you chatted about the opportunity handy so you can know when to follow up with them.


Keeping your databases up to date is definitely part of your work, so work it in every day. What else should you schedule every day? YOU TIME. Everyone needs it. 30 minutes (at the least) to read your current favorite book? To meditate? To do what interests you? To draw? To hang out with friends? To scroll around Facebook? To scan Pinterest? We all need down time. So make sure you get it. It rejuvenates you and makes you a better YOU.

What’s your favorite organization strategy? Share it with me below! I’d love to hear some of your ideas!

Do you find my posts useful? If so, sign up to receive emails in your in box whenever I post – on the right put in your email under Follow By Email! Also, sharing is caring – share my posts with other direct sellers you know so they can check it out! Join the Direct Sales Mavens Facebook Community here and let’s help each other achieve our goals!


Monday, August 31, 2015

Don’t Hate On The Holidays - Your Business and Holiday

Before I started direct sales, I thought that the whole “get ready for the holidays early” idea was bad – I mean who wants to see Christmas trees in October??
But as a direct seller, you need to be thinking months ahead in terms of sales, in terms of party/pop up hostesses, and in terms of dates. In this post I’m going to tell you about some things to keep in mind for the rest of this year to help you have an amazing rest of 2015!



Preparation is key to success during holiday. Starting NOW will make your business during holiday amazing.

Let’s work backwards. Think about your product and see which of these dates may be useful for you to promote.
  • ·      New Years Eve (Thursday, December 31, 2015)
  • ·      Gifting holidays (Christmas [Friday, December 25, 2015], Hanukkah [Sunday, December 6, 2015 – Monday, December 14, 2015])
  • ·      Cyber Monday (Monday, November 30, 2015)
  • ·      Black Friday (Friday, November 27, 2015)
  • ·      Thanksgiving (Thursday, November 26, 2015)
  • ·      Halloween (Saturday, October 31, 2015)


If you’re like me, gifting holidays are going to be big. But your company may also offer Black Friday deals as well as Cyber Monday deals. Thanksgiving is a good time to bring your business to the family and have an impromptu “party” with your family who may have started thinking about gifting holidays. If Halloween costumes could include your product then you want to be working on that by mid-September so that you can make sure customers get their product in time.

Things that are important to think about:

  • ·      Shipping cut offs (both regular and expedited shipping if your company offers it) – I usually suggest people shop 2 weeks before a holiday date because shipping tends to slow down during the holidays. So think about your cut off in terms of shipping speed (both from your company and the shipping company)
  • ·      On hand items: Having items on hand for late shoppers (and have a way to take credit cards such as a Square Card Reader)
  • ·      Gift givers may not be your typical customers – men may be more likely to purchase from you during the holiday season if you sell something their significant other may like – so don’t forget men in your outreach! Also, if you have approached people before who said they don’t buy your product for themselves, approach them again for gifting options.


Things to do right now:

  • ·      Vendor Events: Find and sign up for Vendor Events in your area related to the holidays. Vendor events are a great time to sell on-hand stuff, so if you sign up for one be ready with some of your best selling products and a way to take credit cards. Also be ready to get leads because that is what vendor events are really good for!
  • ·      Calendar: Look at your calendar for the next few months (up until January 1). Block off dates that you have engagements yourself (school plays, work events, etc.).


Let’s talk about that calendar…

Working backwards, your shipping cut off for NYE should be around December 17th. For Christmas it should be December 11th. The week of Thanksgiving is NOT a good time to ask for in-home hostesses (but an online event could do well on Black Friday, the 27th, if you’re offering one). People are busy with Thanksgiving preparations and…it’s just not pretty. I would be attendance would be poor (unless you have a bunch of moms who are looking to get out of the house because it’s school vacation week! HA!). People are also traveling and high travel times usually lead to poor attendance.

November and December will most likely be your highest sales months (3 times your average month maybe) so really, you’re looking at November 1 – November 22 (the Sunday before Thanksgiving week), November 27 – 30, and December 1 – December 17 in terms of possible sales/party dates. After shipping cut offs, your sales plummet. Which makes sense. So really, your “season” is…42 days long. Aside from those last minute shoppers who want to buy from your on-hand stock that is (and I highly suggest you have some, there are a lot of late shoppers out there, people shopping for Christmas the day before…).

How holiday may be different:

  • ·      Hostesses may be more interested in partying during the week – weekends fill up quickly during the holidays. Be flexible. Offer weekdays.
  • ·      RSVPs may be high and then attendance may be poor. Don’t fret. Follow up with non-attendees and let them know that you’re willing to meet up with them on their time to show them your offerings.
  • ·      Remember “Who, who, and you” – who are you shopping for? Who else? What do YOU want for yourself? This is especially useful during in-home events during holiday.


Final thoughts…

  • ·      Get your calendar set up.
  • ·      Talk to your network. BOOK HOLIDAY NOW. No joke. It will fill up. Show people your available dates and get them hostessing to get those hostess rewards (for themselves and for gifts). Make sure you have literature about your hostess rewards (and a hostess introduction email) ready to go now. Preparation is key to success during holiday.
  • ·      Prepare your outreach list early – who is your target market? How might it be different for gifting?
  • ·      Think about offering a weekly online shopping event that you invite only 10 customers to – ask each person to invite a +1 and you have a 20 (or more) party. Help them find holiday/gifting items. Make it all about convenience for THEM.
  • ·      If it’s November 1 and you have an open date during your 42 days, offer a 5-1-1 party at your home – 1 hour, you invite 5 of your local customers, they bring a +1, you offer wine/beverages and a snack, and we shop. Nothing stressful, nothing big – small and intimate is the goal here. “I’m one of 5 people you invited?! Wow!”


I’m off to offer my VIPs my first set of bookings for the holiday season – what are you doing to prepare for the holiday season for your business?


Do you find my posts useful? If so, sign up to receive emails in your in box whenever I post – on the right put in your email under Follow By Email! Also, sharing is caring – share my posts with other direct sellers you know so they can check it out! Join the Direct Sales Mavens Facebook Community here and let’s help each other achieve our goals!